雅斯特国际酒店系列设计赏析 | 互向设计

雅斯特品牌灵感源于地中海的自由港城市——特利雅斯特（trieste），中文命名融合地中海港湾、言传记忆力与品牌美学“雅”，形成独特风情的名称：雅斯特。英文名称：NEW MASTER意为新锐力量，表明雅斯特酒店集团通过行业创新、个性服务、资源整合打造核心竞争力，立志成为酒店行业新生力量的倡导与引领者。

 Inspired by the Mediterranean freeport city of Trieste, the Yaster brand is named after the unique style of the Chinese name, which combines the Mediterranean harbor, verbal memory and brand aesthetic "Yaeste". English name: NEW MASTER means cutting-edge force, indicating that Yaster Hotel Group has built its core competitiveness through industry innovation, personalized service and resource integration, and is determined to become an advocate and leader of new forces in the hotel industry. 

集团旗下品牌共拥有超过500家酒店，覆盖湖北、湖南、广东、广西、云南、贵州、四川、重庆、山东、山西、河南、江西、福建、海南等地区的100多座重点城市，员工数量超过13000人。

          The Group has more than 500 hotels in more than 100 key cities in Hubei, Hunan, Guangdong, Guangxi, Yunnan, Guizhou, Sichuan, Chongqing, Shandong, Shanxi, Henan, Jiangxi, Fujian, Hainan and other regions, with more than 13,000 employees.

         作为国内最早精准定位中档酒店市场的酒店集团，雅斯特以中档商旅文化酒店行业开创者和先行者的姿态，秉承“专业、舒适、优雅、亲和”的产品理念，和“以朋友般的热情，让每一位客户满意”的服务理念。

          As the earliest hotel group in China to accurately position the mid-range hotel market, Yaste adheres to the product concept of "professional, comfortable, elegant and friendly" and the service concept of "satisfying every customer with the enthusiasm of a friend" as the pioneer and pioneer of the mid-range business travel and cultural hotel industry.

[ 原创声明：本文为结婚产业观察转载；来源：互向设计；转载请注明作者姓名和来源。文章内容系作者个人观点，不代表结婚产业观察对观点赞同或支持。 ]

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